You think that you are affected by Google’s Panda algorithm ? But you have no clue what kind of content actually gets indebted by Google for being foul. Matt cutts has recently released a video to answer questions like that
It is also a sneak peek into the actual working of panda ever since it hit us for first time and after that.
“So Panda is a change that we rolled out, at this point a couple years ago, targeted towards lower quality content. And it used to be that roughly every month or so, we would have a new update. And we would say, OK, there’s something new, there’s a launch, we’ve got new data, let’s refresh the data.
“And it had gotten to the point where with Panda, the changes were getting smaller, they were more incremental. We had pretty good signals. We’d pretty much gotten the low hanging wins. So there weren’t a lot of really big changes going on with the latest Panda changes.”
Now as with time Google as got the ability to judge the low quality of content and so they are making amendments to adjust some of the not so much foul content according to the new changes in the algorithm
“And we said, let’s go ahead, and rather than have it be a discrete data push – that is, something that happens every month or so, at its own time, when we refresh the data, let’s just go ahead and integrated into indexing. So at this point, we think that Panda is affecting a small enough number of webmasters on the edge that we said, let’s go ahead and integrate it into our main process for indexing.”
Just in case you are still being penalized by the dear Mr. Panda then surely you have a low quality content that really needs to be fixed or either it was something that is result of copy-paste from free articles site found around the web. Don’t forget to cross check with Webmasters details made out by Google. You must go through a thorough check of website as you might have been penalized for something other than weak content.
“And so, if you think you might be affected by Panda, the overriding kind of goal is to try to make sure that you’ve got high-quality content, the sort of content that people really enjoy, that’s compelling, the sort of thing that they’ll love to read that you might see in a magazine or in a book, and that people would refer back to, or send friends to, those sorts of things,” Cutts said. “So that would be the overriding goal.”
“So if you are not ranking as highly as you were in the past, overall, it’s always a good idea to think about, OK, can I look at the quality of the content on my site? Is there stuff that’s derivative, or scraped, or duplicate, and just not as useful?”
Not surprisingly, Cutts said this is a type of content that doesn’t rank well, and it’s the quality content that will be higher up in the Google search rankings.